While many automakers in the US market have been taking advantage of the trend toward SUVs and crossovers, Volkswagen’s SUV lineup has been surprisingly lacking. The one nameplate currently under the brand’s belt is the Tiguan. However, we saw hints of a new midsize crossover from VW at the 2013 Detroit Auto Show, and now the vehicle is finally seeing the light of day under the name “Atlas.”
The Volkswagen Atlas has been hinted at for awhile, with VW CEO Hinrich Woebecken revealing earlier in 2016 that the crossover would have a simple, more easy-to-pronounce name for the American market. With its sharp, two-syllable name, “Atlas” appears to have fulfilled that promise.
This new midsize crossover Volkswagen is clearly designed to appeal to American consumers, and the strategic release of the Atlas comes at a time when VW sales are lower than usual. If priced competitively, the Volkswagen Atlas could help the brand pull ahead in the market once again and invite a whole new demographic of young families looking for stylish but practical vehicles.
November is nearly upon us, which means it’s time to start choosing what events you’ll attend before the holiday season truly begins. There are plenty of events taking place during the month of November here in Memphis which means it’s time to start planning! Here are some Memphis November events that you should check out as recommended by us here at Gossett VW Porsche.
Indie Memphis Film Festival – Take in a movie directed, produced, and performed by upcoming actors here in Memphis. In all, over 180 of the best independent films will appear on screen. Other events include filmmaker panels and live music. The Indie Memphis Film Festival runs from November 1st to the 7th so be sure to get your tickets today!
Memphis Comic and Fantasy Convention – There’s never been a better time to be a fantasy and comic fan! The Memphis Comic and Fantasy Convention takes place from November 18th through the 20th at the Hilton. Gaming, music, entertainment, and a gothic ball are just a few of the highlights to come.
Graceland Holiday Lighting Ceremony – Elvis Presley’s home will light up the sky on November 17th. This event features the lighting of traditional Christmas lights through Elvis’s Birthday Celebration next year. Santa will pay a visit and special guests will make an appearance as well. Stop by the Graceland Holiday Lighting Ceremony to take in the beautiful home.